China Mobile to offer subsidies on TD-SCDMA phones
January 9, 2009 by Dan Butterfield
iPhonAsia comment: Old news but worth repeating … TD-SCDMA handsets will come with a generous subsidy courtesy of China Mobile. Now more than ever … China Mobile needs a TD iPhone 3G to spark interest in the new “China built” TD-SCDMA network. TD-LTE won’t be ready for 2 years and China Mobile risks losing tens of millions of subscribers (most to China Unicom) unless they can boost user interest and confidence in the TD-SCDMA network. A new Google Android OS based handset(s) won’t be enough. China Mobile needs a TD enabled iPhone 3G.
China Mobile (NYSE:CHL, 941.HK) plans to set up a fund to subsidize sales channels for TD-SCDMA terminals that have obtained network entrance licenses, and TD-SCDMA handsets distributors will receive agent fees that are double those of GSM distributors, reports ezcom.cn. The telecom company plans to announce a new terminal policy on Monday, the report said. China Mobile’s TD-SCDMA users reached 419,000 by the end of 2008, reports Beijing Business Today.